What this timeline means:
For Carlsberg: A 3-month pilot to test heritage-science programming with minimal commitment. If successful, it becomes a recurring seasonal residency.
For artists: A 2–5 day immersive residency (not a performance obligation) — time to explore physics experiments, collaborate with scientists, and create if inspired. The public weekend is observational, not extractive.
For universities: A public outreach opportunity with built-in audience and documentation. Physics demos designed by researchers become accessible to non-specialists.
For the public: A free (or low-cost) weekend where you can touch Chladni plates, watch pendulums synchronize, and ask physicists questions in a brewery that once revolutionized biochemistry.